The Surprising Impact a Community can have on the Success of your Salon!
Salon Owners Rising Together:
The Unbeatable Advantage of Engaged Communities in Your Salon Success
When it comes to education, (be it personal or business development,) Salon Owners often don’t realise the importance of community.
But trust us, it's a critical aspect that can make all the difference.
As salon owners ourselves, we can honestly say that there are certain communities that have had a huge impact on our business growth, collaborations and connections.
Some of our best business connections and friendships have been formed in online communities within hairdressing education and business courses.
Let's start by distinguishing between an audience and a community.
An Audience is simply a group of people gathered to hear a message or watch a performance,
while A Community is a group of people with shared interests, values, and goals.
It's not enough to put like-minded people in the same place and expect a community to form.
A commiunity needs to be built on trust and engagement, where members add value and participate in conversations. When this magic happens, the results are incredible!
Now, As salon owners we are spoilt for choice when it comes to online communities!
There are so many paid and free communities out there!
While free communities can provide value and collaborations,
paid communities often have more access to high-quality conversations and ideas.
This is because paid communities typically have a more curated and exclusive membership, which can lead to deeper connections and more valuable insights.
Being part of a paid community gives you more opportunities to collaborate, share ideas, and learn from like-minded individuals who are working towards similar goals.
Beware! Not all communities are created equal.
In some cases, people find themselves in an online group where they are constantly being sold to. That's not a community; it's an audience. Its important to know the difference.
An effective community is one where members engage with each other and add value to the group. It's a network of people who build trust with each other and share their experiences and knowledge.
It’s a place with a purpose. A place which is designed to reach an end goal.
Consider this: what is the goal or purpose of the community you are in?
According to a recent poll conducted amongst salon owners who are part of the HEIR Education Marketing Made Easy membership,
90% of the Salon Owners initially joined the membership to gain access to Salon Marketing strategies and support.
However, after joining the membership, they found that they actually get alot of unexpected value from the community. In the form of ideas, accountability, friendships and motivation.
This is a powerful testament to the fact that being part of a community can be a game-changer when it comes to learning and growth.
In today's digital age, it's easier than ever to be part of an engaged community that can help you achieve your goals. With the internet connecting us all, it's possible to find like-minded individuals from all over the world who share your interests and are working towards similar goals.
Being part of an engaged community can be a game-changer when it comes to learning and growth.
When you're surrounded by people who are supportive, knowledgeable, and driven, you're more likely to reach your goals. You can learn from their experiences, collaborate with them, and gain valuable insights that you might not have discovered on your own.
So, if you're investing in your education or aiming to achieve your business goals, consider being part of a community that aligns with your intent, interests and values.
Being engaged in such a community can provide you with the support, knowledge, and motivation you need to succeed.
Remember, the power of community is real, and those who participate in an engaged community are more likely to reach their goals.
Are you involved in an engaged community which has had a positive effect on your salon business or development? Share in the comments, we would love to hear your experience and thoughts!