Strategy,

Systems,

and Support.

These components, when effectively combined, create a powerful and sustainable approach to achieving consistent leads, uninterrupted time off, and predictable profit.

In this blog, we'll unlock the significance of the 3 S's and reveal how they can help salon owners to create predictable and reliable marketing success.

Heir SalonMarch 14, 2023salon marketing, salon owner, salon success, maketing strategy, hair salon marketing, hairdresser marketingComment

A Fool Proof Method To Gain More Salon Clients Without Discounting

Making this easy change in your marketing strategy will mean you never need to discount your services again! Discover HEIR Education’s fool proof method to gain more salon clients without discounting.
It’s the marketing term which we hear over and over again: “ideal client”.

But what the heck is an ideal client? What does that mean and why is it important?

As Salon Owners and Educators, this is something we also resisted for a very long time. It was the essence of where we were going wrong in business.

hairdressingHeir SalonMay 9, 2022HEIR Educationhair salon owner, hairdessers guide to pricing, hair salon, hair appointment no shows, hairdresser marketing, hair salon marketing

Should Salon’s offer discounts during quieter times?

OH NO! Your salon or your freelance column has quietened down and panic sets in. It’s not busy enough, and you have bills to pay. Should we put a discount on to attract new clients?

There seems to be an overriding conclusion that most salon owners and freelancers come here…

put an ‘offer on!’

hairdressingHeir SalonJanuary 20, 2022HEIR Educationhair salon, hairdresser marketing, how can I earn more money as a hairdresser, salon owner, salon business coach, tips for opening a salon, how to get more salon clientsComment

Google My Business for Hairdressers

What is Google My Business and how can it help my hairdressing business?

Heir SalonNovember 11, 2021HEIR EducationHairdressers Journal, hairdresser marketing, google, google my business], google my business for hairdressers, heir educationComment

Do salon clients expect access to your business 24/7?

More and more customers expect access to us outside of business hours! Discover how we provided a digital customer journey in our salon business to give us the work life balance we wanted!